This bid is for marketing, communications, and website services supporting the University of New Hampshire’s rural healthcare workforce initiative across New Hampshire.
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What the job is
Strategy and branding: Develop coordinated marketing plans, messaging, visual standards, and branded collateral aligned with initiative partners.
Campaigns and content: Deliver targeted multichannel outreach, digital and print content, video, social media, media relations, and stakeholder communications.
Website: Design and develop a website and digital content hub, with ongoing hosting and maintenance.
Reporting: Provide campaign analytics, performance evaluation, and itemized pricing.
Term and budget: Five years, subject to annual funding; $210,000 annually for marketing, $40,000 for initial website design, and $10,000 annually for hosting and maintenance. Overhead and administrative costs are capped at 10% total.
Review schedule: Allow 30 days for review of public materials and seven days for planned media.
XL Eagle