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EV Marketing Campaign

This bid is for an electric vehicle education and marketing campaign serving residents statewide across Colorado, United States.

Due
December 3, 2026
25 days left
Location
Colorado
Posted on
prd.co.cgiadvantage.com
Notice ID
EFBA 2027000096

Please quote an electric vehicle education and marketing campaign serving residents statewide across Colorado, United States.

  • Research: Survey approximately 2,000 residents in English and Spanish with 95% confidence and a 15-minute maximum; adjust results for demographics, analyze findings, conduct annual follow-up surveys, and review recent national campaigns.
  • Campaign: Develop strategy, a media plan, creative materials, paid digital advertising, and English/Spanish partner toolkits for electric vehicle buyers, rural residents, underserved communities, and small fleet owners.
  • Website: Build a new website or update the existing site to Drupal 11, with English/Spanish content, vehicle calculators, range maps, charging resources, fleet information, ongoing maintenance, and monthly updates.
  • Accessibility: Meet current WCAG AA accessibility standards for digital content, provide accessible PDFs, and document compliance.
  • Schedule: Complete research within 3 months, the media plan within 5 months, and campaign strategy and website launch within 6 months.
  • Management: Include coordination every two weeks, partner meetings, and monthly performance reports.

Please confirm availability and send your quote by December 3, 2026.

The original documents

Deadline: December 3, 2026

See the original on prd.co.cgiadvantage.com

Bidding it yourself? Get the full package and submit on prd.co.cgiadvantage.com before December 3, 2026.

What they need

  • ResearchEnglish/Spanish survey of approximately 2,000 residents at 95% confidence, maximum 15 minutes, with demographic weighting, analysis, and annual follow-up surveys; review recent national EV campaigns.
  • CampaignDevelop strategy, media plan, creative materials, and paid digital advertising; target EV buyers, rural residents, underserved communities, and small fleet owners. Include English/Spanish partner toolkits.
  • WebsiteBuild a new site or update the existing Drupal platform for Drupal 11, with English/Spanish content, EV calculators, range maps, charging resources, and fleet information. Include ongoing maintenance and monthly updates.
  • AccessibilityDigital content must meet current WCAG AA standards, with accessible PDFs and documented compliance.
  • Schedule and managementResearch within 3 months, media plan within 5 months, and campaign strategy and website launch within 6 months. Include biweekly coordination, partner meetings, and monthly performance reporting.
  • PricingProvide all-inclusive fixed pricing by task for the initial 17-month period and subsequent renewals, identifying labor hours, rates, media spend, travel, and website approach.

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