NAICS 541910 · Professional, Scientific, and Technical Services
NAICS 541910: Marketing Research and Public Opinion Polling
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
$22.5M receiptsSBA size standard
0open contracts now
13posted in the last 12 months
5419Other Professional, Scientific, and Technical Services
Open government contracts under NAICS 541910
Nothing is open under NAICS 541910 today. New solicitations post every day; search all open contracts or check back.
What NAICS 541910 covers
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Examples of work in this code:
Broadcast media rating services
Political opinion polling services
Marketing analysis or research services
Statistical sampling services
Opinion research services
Not in this code
Establishments primarily engaged in providing research and analysis in economics, sociology, and related fields are classified in Industry 541720, Research and Development in the Social Sciences and Humanities.
Establishments primarily engaged in providing advice and counsel on marketing strategies are classified in U.S. Industry 541613, Marketing Consulting Services.
SBA size standard
A business is small under NAICS 541910 if it has no more than $22.5 million in average annual receipts (averaged over the last five completed fiscal years, including affiliates).
Source: SBA Table of Size Standards, effective 2023-03-17. Always check the size standard printed in the solicitation itself.
Who buys it
Departments that posted the most NAICS 541910 solicitations in the last two years:
Audience Analysis · State, Department of · Alabama · posted September 3, 2026
TEGUC - Public Opinion Research Program · State, Department of · posted August 27, 2026
Market analysis: preferences and behaviors regarding u.s. food and beverages · State, Department of · Colorado · posted August 26, 2026
Traffic Records Program · Transportation · Washington, D.C. · posted August 19, 2026
Do this kind of work?
Send XL Eagle your price on an open marketing research and public opinion polling job. We write and submit the bid under our registrations. If we win, you do the work at your price. No fees.
NAICS 541910 is Marketing Research and Public Opinion Polling. This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
What is the SBA size standard for NAICS 541910?
The size standard for NAICS 541910 is $22.5 million in average annual receipts. Firms at or under it count as small businesses for contracts assigned this code.
Are there government contracts for marketing research and public opinion polling?
None are open under NAICS 541910 today, but 13 were posted in the last 12 months. New ones post daily.
Can I bid on NAICS 541910 contracts without registering in SAM.gov?
You need an active SAM.gov registration to win a federal contract in your own name. If you would rather skip that, XL Eagle can bid as the prime contractor using your price, and you do the work as our subcontractor.
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